EffectiveUI Builds Award Winning Flex and AIR Software

Big news from yesterday: the company I work for, effectiveUI (http://www.effectiveui.com), won 2 MAX awards yesterday for "San Dimas", the eBay Desktop Application, in the categories of "Rich Internet Application" and "People's Choice". eBay San Dimas is an AIR application (written in Flex) that brings eBay content and services to the desktop to deliver a superb online/offline Web 2.0 experience. You can request the Forrester report describing how San Dimas may become the "gold standard for customer experience" from the effectiveUI website.

MAX Awards recognize "the best of the best uses of Adobe software" (http://adobemax2007.com/awards/overview/) and it's really an honor to not only win best in RIA but to also receive more votes for best across all the awards nominee submissions from MAX attendees. Thanks to eBay for being visionaries, to everyone at effectiveUI who worked on the project and made it a success, and especially to everyone at the show who voted for us in the awards.

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